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Avatar Vs Modern Warfare 2: The billion dollar behemoths
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THErealDVORAK
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Avatar Vs Modern Warfare 2: The billion dollar behemoths
Today, it was announced that hit video game, Call of Duty: Modern Warfare 2 had made over $1 billion in worldwide sales since its release in November, 2009. With this and James Cameron's Avatar both generating over a billion dollars worldwide, it shows the enormous draw of two separate entertainment platforms that, in recent years, have been fighting over their target demographic.

In October 2007, the release of Halo 3 gave Hollywood honchos a reason to be concerned. The third installment of the popular X-Box computer game series had already generated over one million pre-order sales and there were worries that the cinema-going demographic would stay at home playing the new game instead of spending an additional USD$24.50 for popcorn, soda and seeing either Ben Stiller's Heartbreak Kid or William Sean Scott's Mr. Woodcock.

They were right to be worried. Both films seriously underperformed while Halo 3 raked in USD$155 million on its first day sales. In comparison, the first Spider-man film had an opening weekend of USD$151 million.

Ever since, film studios have been wary about releasing films during the same weekend as anticipated video game releases, and nothing could have been more highly anticipated than Modern Warfare 2.

[Image: avatarvsmodernwarfare.jpg]

Upon its release, the game made an estimated $550 million in its first five days. In comparison, The Dark Knight just about made that much in its entire domestic run at the box office. Sure, it made over a $1 billion around the world, but the success of video games in recent years has made industry analysts sit up and take note.

King of the World

By now, everyone knows what a success James Cameron's Avatar has been at the box office, but before its release, it had already generated its fair share of scorn and criticism.

While many were excited by the prospect of James Cameron's first film in 12 years since Titanic, early trailers had generated severe online criticism with many dismissing it as "a very expensive Fern Gully film" or "Dances with Aliens". As such, a lot was riding on the film, not least because rumours abounded that it was now the most expensive film ever made with a budget of $300 million (this has been since revised as $230 million).

However the studio needed have worried. Despite blizzards across America on the day of its release, Avatar made $73 million during its opening weekend and $200 million around the world.

17 days later, the film broke the $1 billion barrier and since then it has been earning more and more money overtaking previous box office record holders such as Pirates Of The Caribbean: Dead Man's Chest ($1.06 billion) and Lord of the Rings: Return of the King ($1.19 billion). At the time of the writing, the film is the second highest grossing film ($1.37 billion) ever behind James Cameron's own epic Titanic ($1.84 billion).

Both distributors behind the two blockbusters, Infinity Ward (Modern Warfare 2) and 20th Century Fox (Avatar) have 'bigged' up their respective releases saying they've each "shattered theatrical box office and video game records", with Infinity Ward even pointing out that their game made more money in its first five days than Avatar, most of it on the first day of release taking in $310 million.

What is clear is while video games and movies are seen as multi-million dollar businesses, the success of these two platforms, and the inevitable follow ups and spin offs that they will generate (there is already talk of an Avatar sequel and a Call of Duty movie), has ensured that with a mere single title, the video game and film industries have generated over a billion already this financial year.

Source http://www.bme.eu.com/news/avatar-vs-modern-warfare-2/

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01-17-2010 12:55 AM
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Cath
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RE: Avatar Vs Modern Warfare 2: The billion dollar behemoths
tbh, i didn't really read much (= anything besides the last paragraph and the image) of that, but a CoD movie sounds like a completely retarded idea. There's no real story (afaik) to the CoD series, it's just a war game.. so what exactly is the movie going to be about?
01-17-2010 01:37 AM
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Kingpin
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RE: Avatar Vs Modern Warfare 2: The billion dollar behemoths
Didn't the dark knight place 2nd?

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(08-15-2010 07:59 PM)HungrymanXXXL Wrote:  it brings my piss to a boil!
01-17-2010 02:10 AM
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OverlordXenu
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RE: Avatar Vs Modern Warfare 2: The billion dollar behemoths
Bye-bye dedicated servers. :(

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01-17-2010 06:59 PM
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reckford
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RE: Avatar Vs Modern Warfare 2: The billion dollar behemoths
FML World of Warcraft bringing in $100m every month.

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01-18-2010 05:26 PM
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MisTer Pockets
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RE: Avatar Vs Modern Warfare 2: The billion dollar behemoths
(01-17-2010 01:37 AM)Cath Wrote:  There's no real story (afaik) to the CoD series, it's just a war game.. so what exactly is the movie going to be about?

Ehhh....the Modern Warfare series has some pretty memorable characters and very climatic moments. If the right people took on the project, it could very well be an enjoyable movie.

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01-18-2010 05:36 PM
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Saga
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RE: Avatar Vs Modern Warfare 2: The billion dollar behemoths
MW2 still fails.

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01-18-2010 07:23 PM
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OverlordXenu
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RE: Avatar Vs Modern Warfare 2: The billion dollar behemoths
(01-18-2010 05:36 PM)MisTer Pockets Wrote:  
(01-17-2010 01:37 AM)Cath Wrote:  There's no real story (afaik) to the CoD series, it's just a war game.. so what exactly is the movie going to be about?

Ehhh....the Modern Warfare series has some pretty memorable characters and very climatic moments. If the right people took on the project, it could very well be an enjoyable movie.

MW2 is so schizophrenic that you can't get into any of the characters. And its convoluted, poorly-written storyline wouldn't work on film. It doesn't work in the fucking game.

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01-18-2010 08:18 PM
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RE: Avatar Vs Modern Warfare 2: The billion dollar behemoths
(01-18-2010 08:18 PM)OverlordXenu Wrote:  
(01-18-2010 05:36 PM)MisTer Pockets Wrote:  
(01-17-2010 01:37 AM)Cath Wrote:  There's no real story (afaik) to the CoD series, it's just a war game.. so what exactly is the movie going to be about?

Ehhh....the Modern Warfare series has some pretty memorable characters and very climatic moments. If the right people took on the project, it could very well be an enjoyable movie.

MW2 is so schizophrenic that you can't get into any of the characters. And its convoluted, poorly-written storyline wouldn't work on film. It doesn't work in the fucking game.

Thats what film adaptation is for. dur. It would have to be translated to film just like books, tv series, or anything else is.

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01-19-2010 12:04 PM
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OverlordXenu
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RE: Avatar Vs Modern Warfare 2: The billion dollar behemoths
(01-19-2010 12:04 PM)ZaLoS Wrote:  
(01-18-2010 08:18 PM)OverlordXenu Wrote:  
(01-18-2010 05:36 PM)MisTer Pockets Wrote:  
(01-17-2010 01:37 AM)Cath Wrote:  There's no real story (afaik) to the CoD series, it's just a war game.. so what exactly is the movie going to be about?

Ehhh....the Modern Warfare series has some pretty memorable characters and very climatic moments. If the right people took on the project, it could very well be an enjoyable movie.

MW2 is so schizophrenic that you can't get into any of the characters. And its convoluted, poorly-written storyline wouldn't work on film. It doesn't work in the fucking game.

Thats what film adaptation is for. dur. It would have to be translated to film just like books, tv series, or anything else is.

But there is nothing to be translated. You might as well turn a boardgame into a movie.

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01-19-2010 12:28 PM
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